Meaning of PLUCK
LUCK, PLUCK — Pluck your destiny with courage.
Meaning of PLUCK
Physical Meaning
Carefully picking tea leaves. The very act of 'Plucking' is the foundation of matcha.
Spiritual Meaning
To seize luck and ability. The background as a matcha brand is hidden in this name.
「LUCK」, 「PLUCK」
LUCK / PLUCK
LUCK (Good Fortune!) / PLUCK (Courage!). 'I like the word pluck', showing one's true ability.
"Seize luck with your own abilities, plucking it step by step."
——That is our story.
"You already have LUCK. Now, pluck it with your PLUCK."
From Leaf to Powder
The traditional process of crafting premium matcha.
Shaded Growth
Tea bushes are shaded for 3-4 weeks to boost chlorophyll and L-theanine.
First Flush
Only the youngest, most tender leaves are hand-picked in early spring.
Steaming & Drying
Leaves are steamed within hours to lock in color and nutrients, then dried into Tencha.
Stone Grinding
Tencha is ground by granite stone mills into a fine, micron-sized powder.
Final Blend
Master tea blenders ensure consistency in flavor and color for every batch.